A ritual for
every moment
Small, intensely flavoured lozenges designed to create a deliberate sensory shift — wherever you are.
Concept
A modern ritual for everyday overwhelm.
What Makes Avarena Different
not simply consumed.
that fits the moment.
by the character of hibiscus.
pharmaceutical expertise.
at work, on the go
and in the moments in between.
are currently
being prepared for manufacturing.
Product
Choose your ritual
Hibiskus Intense
SET
Hibiskus Light & Intense
For your daily routine and moments of presence.
Compare the ritual
each ritual was created for.
How it feels
The Experience
Our Story
Where science meets sensation
Questions?
Avarena is a mindcare brand creating sensory rituals for everyday moments. Its first products, Hibiskus Light and Hibiskus Intense, are intensely flavoured lozenges designed to create a deliberate sensory experience and give your attention a new direction.
Founded by pharmacist and artist Ricarda Spielvogel, Avarena combines pharmaceutical expertise with a new approach to everyday mindcare.
Avarena sensory lozenges are small, intensely flavoured lozenges designed around taste, texture and a slow-dissolving sensory experience.
Rather than being positioned as a conventional everyday supplement, they are designed as a personal ritual - something small to keep close for moments when you want a distinct sensory experience.
Avarena was created for moments when life feels loud, fast or simply like too much. The idea is to use an intentional sensory experience to give your attention something different to focus on.
Designed to fit easily into everyday life, Avarena can become a small personal ritual for the moments in between - at work, while travelling or on the go.
Both products are based on the same Avarena concept but offer different levels of sensory intensity.
Hibiskus Light is the gentler version, designed for everyday moments and a softer sensory experience.
Hibiskus Intense is the bolder version, created for moments when you want a stronger sensory experience.
Hibiscus is at the heart of the first Avarena flavour profile. The experience begins with an intense first impression, followed by fruity hibiscus notes that gradually unfold as the lozenge dissolves.
Place an Avarena lozenge in your mouth and allow it to dissolve slowly rather than chewing it immediately. This allows the taste, texture and changing intensity to unfold as intended.
Final usage recommendations will be published with the complete product information before launch.
No. Avarena is not a medication and is not intended to diagnose, treat, cure or prevent anxiety, panic, stress or any other medical condition.
Avarena is being developed as a food supplement with a focus on sensory experience, thoughtful formulation and everyday mindcare.
The first Avarena products are currently in development. The formulation is being created with a focus on carefully selected ingredients, a hibiscus-inspired flavour profile and the intended sensory experience.
The complete ingredient list, nutritional information, allergen information and usage recommendations will be published before the products become available.
Avarena was founded by Ricarda Spielvogel, a licensed pharmacist and artist.
Her pharmaceutical background shapes the approach to formulation and quality, while her creative background influences Avarena's sensory and visual identity. Avarena brings these perspectives together through pharmaceutical expertise, sensory experience and modern mindcare.
Avarena is currently preparing its first products, Hibiskus Light and Hibiskus Intense, for manufacturing.
The exact launch date will be announced once the remaining product and production details have been finalised.
Avarena is based in Berlin and is preparing to launch in Germany first, with expansion into further European markets planned for the future.
More information about availability and shipping destinations will be published closer to launch.
Once launched, Avarena products will initially be available online. Further retail and distribution options will be announced as the brand grows.
Join Avarena early access to be among the first to know when Hibiskus Light and Hibiskus Intense become available.
The Avarena website is the primary source for official information about the brand and its products. Final ingredients, product specifications, usage recommendations, launch dates and availability will be published there as they are confirmed.
For product questions, feedback, press enquiries, retail partnerships or collaborations, you can contact Avarena directly through the website.