A ritual for
every moment

Small, intensely flavoured lozenges designed to create a deliberate sensory shift — wherever you are.

Concept

Concept

A modern ritual for everyday overwhelm.

Avarena creates sensory rituals for moments when you want to step out of the noise and give your attention a new direction. Small enough to carry anywhere, each lozenge is designed to become an everyday companion for the moments in between.

What Makes Avarena Different

Sensory Rituals Sensory Rituals
Sensory Rituals
Created to be experienced,
not simply consumed.
Two Intensities Two Intensities
Two Intensities
Choose the intensity
that fits the moment.
Hibiscus Inspired Hibiscus Inspired
Hibiscus Inspired
A deep, fruity flavour profile shaped
by the character of hibiscus.
Pharmacist Founded Pharmacist Founded
Pharmacist Founded
Developed with
pharmaceutical expertise.
Everyday Companion Everyday Companion
Everyday Companion
Made to stay close —
at work, on the go
and in the moments in between.
First Launch in Preparation First Launch in Preparation
First Launch in Preparation
The first Avarena products
are currently
being prepared for manufacturing.

Product

Choose your ritual

Hibiskus Light

Hibiskus Light

A gentle way to shift your attention. For your daily routine and moments of presence.
Hibiskus Intense

Hibiskus Intense

A bold sensory ritual for moments that call for a stronger shift. Direct, intense and deeply memorable.
SET
CTA Image CTA Image

SET

Hibiskus Light & Intense

A gentle way to shift your attention.
For your daily routine and moments of presence.
CTA Image CTA Image

Compare the ritual

See the differences in intensity, flavour and the moments
each ritual was created for.
Compare Now

How it feels

The Experience

Experience Gallery 1

Sensory Experience

Designed to be experienced, not just tasted. Each lozenge creates a deliberate sensory moment that gives your attention a new direction.

Experience Gallery 2

Flavour Journey

An intense first impression gradually unfolds into the deep, vibrant character of hibiscus.

Experience Gallery 3

Everyday Comparison

Created for the moments in between. Small enough to carry anywhere and intentional enough to become part of your personal ritual.

Our Story

Our Story

Where science meets sensation

Avarena was founded by Ricarda, a pharmacist and artist, from the belief that mindcare does not always need to be complicated. Sometimes, one small physical experience can be enough to change the direction of a moment.
Read Our Story
Connect with Avarena Connect with Avarena

Connect

Connect with Avarena

Questions, ideas, feedback or collaboration requests? Choose the topic that fits best and send us a message.
Get in touch
First Edition First Edition

Early Access

First Edition

Receive launch updates, behind-the-scenes insights and early access to the first Avarena edition.
Be part of the First Edition

Questions?

Avarena is a mindcare brand creating sensory rituals for everyday moments. Its first products, Hibiskus Light and Hibiskus Intense, are intensely flavoured lozenges designed to create a deliberate sensory experience and give your attention a new direction.

Founded by pharmacist and artist Ricarda Spielvogel, Avarena combines pharmaceutical expertise with a new approach to everyday mindcare.

Avarena sensory lozenges are small, intensely flavoured lozenges designed around taste, texture and a slow-dissolving sensory experience.

Rather than being positioned as a conventional everyday supplement, they are designed as a personal ritual - something small to keep close for moments when you want a distinct sensory experience.

Avarena was created for moments when life feels loud, fast or simply like too much. The idea is to use an intentional sensory experience to give your attention something different to focus on.

Designed to fit easily into everyday life, Avarena can become a small personal ritual for the moments in between - at work, while travelling or on the go.

Both products are based on the same Avarena concept but offer different levels of sensory intensity.

Hibiskus Light is the gentler version, designed for everyday moments and a softer sensory experience.

Hibiskus Intense is the bolder version, created for moments when you want a stronger sensory experience.

Hibiscus is at the heart of the first Avarena flavour profile. The experience begins with an intense first impression, followed by fruity hibiscus notes that gradually unfold as the lozenge dissolves.

Place an Avarena lozenge in your mouth and allow it to dissolve slowly rather than chewing it immediately. This allows the taste, texture and changing intensity to unfold as intended.

Final usage recommendations will be published with the complete product information before launch.

No. Avarena is not a medication and is not intended to diagnose, treat, cure or prevent anxiety, panic, stress or any other medical condition.

Avarena is being developed as a food supplement with a focus on sensory experience, thoughtful formulation and everyday mindcare.

The first Avarena products are currently in development. The formulation is being created with a focus on carefully selected ingredients, a hibiscus-inspired flavour profile and the intended sensory experience.

The complete ingredient list, nutritional information, allergen information and usage recommendations will be published before the products become available.

Avarena was founded by Ricarda Spielvogel, a licensed pharmacist and artist.

Her pharmaceutical background shapes the approach to formulation and quality, while her creative background influences Avarena's sensory and visual identity. Avarena brings these perspectives together through pharmaceutical expertise, sensory experience and modern mindcare.

Avarena is currently preparing its first products, Hibiskus Light and Hibiskus Intense, for manufacturing.

The exact launch date will be announced once the remaining product and production details have been finalised.

Avarena is based in Berlin and is preparing to launch in Germany first, with expansion into further European markets planned for the future.

More information about availability and shipping destinations will be published closer to launch.

Once launched, Avarena products will initially be available online. Further retail and distribution options will be announced as the brand grows.

Join Avarena early access to be among the first to know when Hibiskus Light and Hibiskus Intense become available.

The Avarena website is the primary source for official information about the brand and its products. Final ingredients, product specifications, usage recommendations, launch dates and availability will be published there as they are confirmed.

For product questions, feedback, press enquiries, retail partnerships or collaborations, you can contact Avarena directly through the website.